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Questionnaire, Brand
Questionnaire
What is the first brand of product that comes to mind?
What other brands of products do you know?
Which of these product brands do you know or have heard of?
Which brands of products have you used during the specified period?
Which brands of products do you use more often than others?
What other brands of products could you use instead of the brand you use most often?
Using a scale from 1 to 10, please rate how well the brand meets your needs?
How much do you consider the brand to be "yours," close, and understandable?
Please select the brands that best fit each statement.
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