How do we do it?

What?

Testing is conducted based on the AIDA model, where the attention drawn by the advertisement, interest, appeal of the advertised product, and intention to use and recommend the advertised goods are evaluated.

How?

Customer surveys for the company are conducted using a structured, standard questionnaire. The method involves a sample size of no fewer than 50 respondents. Testing may include a ready-made video or animatic.

Who?

Users of the product or service, people who make decisions about using the service or product, marketing and PR managers.

1. B2B Research panel - then the product should be popular enough for at least 20% of SMEs to have used it and be able to give their feedback.
2. Client's own base. We prepare the link, you send it to your clients and get the finished report.

Contact Information

Office Address: B2B Research
Rue de Montbrillant 26, 1201, Geneve, Suisse

Email: [email protected]